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Member articles
Client base strategy
1st September 1996
by Andrew Lam-Po-Tang (the kind of problem you wish you had) A friend of mine, who is a partner in a new studio, has to wrestle their client base into line with their business plan. What makes the problem particularly interesting is that the...
We all know design is important, but why?
1st March 1996
by Andrew Lam-Po-Tang Had a chat the other day with yet another designer (you tend to meet a lot if you're the gm of AGDA) about talking to clients - specifically about getting them to recognise the vaue of design and give you projects. This is a...
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